THE SILENCE IS KILLING US

8 people die every day in Kenya.

The fact is road accidents have risen to become one of the leading causes of deaths in Kenya.The reality is that it is our deafening silence that is killing us.

Toa Sauti.

Download stats and figures

  • Don’t blind other motorists when driving at night. Dip your headlights when approaching other vehicles.

  • 1.17 million People die yearly from road accidents globally.

  • You’re four times more likely to crash if you’re on your mobile phone while driving.

  • Indicate correctly and on time when changing lanes.

  • 16 Nov
    2014

    WORLD DAY FOR REMEMBRANCE OF ROAD CRASH VICTIMS

    World Day for Remembrance of Road Crash Victims.

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21 Dec
2013

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  • 3 Feb
    2016

    PEDESTRIAN ACCIDENTS

    As part of the measures to reduce...

  • 3 Feb
    2016

    WHY THE POLICE ARE IMPOSING SPEED LIMITS

    When the National Transport and Safety Authority...

  • 3 Dec
    2013

    NATIONAL ROAD SAFETY PROGRAMME IS FORMALLY LAUNCHED

    Safaricom Limited and the Media Owners Association...

  • 27 Dec
    2013

    BE EXTRA CAREFUL ON THE ROAD THIS CHRISTMAS

    By Bob Collymore
    When the Thika...

  • 3 Dec
    2013

    ROAD SAFETY IS EVERYONES BUSINESS – BOB COLLYMORE

    There is a common saying that goes:...

  • 4 Nov
    2013

    NATIONAL ROAD SAFETY TRUST DONATES 10 SPEED CAMERAS

    The National Road Safety Trust has handed...

  • 3 Feb
    2016

    BOB COLLYMORE| TRUSTEE, NATIONAL ROAD SAFETY TRUST

    We all read with dismay the tragic...

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21 Dec
2013

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  • Our Voices Will Be Heard.

    It is in this regard that Safaricom and the Media Owners Association formed The National Road Safety Trust, in August 2012. Its Founding Trustees are Safaricom CEO Bob Collymore and the former Chairman of the Media Owners Association Mr. Kiprono Kittony. It is proposed that these Trustees will be representatives of public and private sector entities, with active engagement in road safety issues.

    The Trust has designed a framework for a three year national road safety programme, which will address awareness creation, education, emergency response, research, advocacy and traffic policy reform. The current members on the board are:

    Bob Collymore; Safaricom Limited.
    Hanningtone Gaya ; Media Owners Association. 
    Kiprono Kittony; Chairman, Kenya Chambers of Commerce 
    Anne-Solange Renouard ; Total (K) Limited.
    Rita Kavashe; General Motors.
    John Macharia; Direct Line Assurance.
    Simon Kimutai; Matatu Owners Association.
    Commandant Jacinta Muthoni  ; Traffic Police.
    Stanley Kinyanjui; Magnate Ventures
    Francis Meja –National Transport and Safety Authority
    Lily Koros – Kenyatta National Hospital
    Abbas Gullet – Kenya Red Cross

  • How can you make a difference?

    Speaking about road safety should be an obligation. You can share your story, inform Kenyans on black spots, and educate the people around you on basic road safety practices. If we all pull together we can not only save lives but create a culture that will ensure our roads are safer for generations to come.

    We urge you to raise your voice on the social media platforms. Post about black spots around the country right from your mobile phone. Create awareness on road safety using the banners and the advocacy badge. Finally, be more conscious about road safety.

    Road Safety affects everyone whether you are a passenger, driver or pedestrian. The time has come for us to fight back with one powerful tool our voices. Toa Sauti is more than just a campaign.

    It is a call to action for Kenyans to start speaking up in the name of road safety.

    It is a platform for you to take initiative. Its wake up call for everyone who thought this does not affect them. It is a mouthpiece for you to Toa Sauti. Most of all it is an initiative to save lives.

    Save a life now. Toa Sauti. You can also dial *461# to participate in road safety awareness on your mobile phone.

  • I volunteer to:

    Tweet and share my experience

    More about tweeting

    TOA SAUTI is all about getting the word out there and creating awareness on road safety. In 1 minute, more than 100,000 tweets are sent. So the more you tweet about your experiences and stories, the more you TOA SAUTI! Get started now.

  • #ToaSauti

  • I volunteer to:

    Create awareness by posting my road safety pledge on my wall

    160 Chars remaining
  • How to create your toa sauti pledge

    1. Write out your road safety tip in the field provided i.e "will not drink and drive"
    2. Once the image is created you can share it on facebook
    3. Your pledge is immediately set as your facebook cover photo
  • I volunteer to:

    Create awareness by posting Toa Sauti Banners on my facebook wall. Click on the banner to post it on your wall

  • I volunteer to:

    Get the word on toasauti.or.ke out and lets change using our voices. TOA SAUTI needs your views and experience on what can be done to increase road safety awareness.

  • I volunteer to:

    Inform the public on may Black Spots on the roads by submitting information on the TOA SAUTI Google map.

    Why use TOA SAUTI map?

    This map will get people and authorities noting spots that need special attention.

    It could be as simple as installing a signal there or posting a policeman or reparing the road. Let's do something about about it, lets lend our voices

    Post a Black Spot View & Submit Tell a friend
  • I volunteer to:

    Share my road safety badge by uploading it as my profile picture.

    Instruction

    1. Click on the badge or click on the bottom 'Add profile picture' to post it on Facebook
    2. Accept the settings, and post it as your profile photo
    Add your profile picture Tell a friend